Travel & Leisure
Booking platform for Suntime Share
Member bookings tripled in the first year after launch.
3×member bookings in the first year
24/7self-service replacing office-hours phone booking
-60%routine booking calls handled by staff
The context
Suntime Share members booked resort weeks by phone during office hours, through a manual process backed by an ageing database. Members could not see availability; staff spent their days on routine transactions; and younger members were drifting to competitors with online booking.
The challenge
Give members self-service booking across web and mobile without discarding two decades of member and inventory data locked in the legacy system.
What we built
- A responsive booking platform with live availability, member accounts and secure payments — designed for a member base spanning ages 25 to 80.
- A data migration and cleansing programme that preserved 20 years of member history and entitlement rules.
- A staff console that automates entitlement calculations that previously lived in one employee's head.
- Usability testing with real members before launch — three rounds, which reshaped the booking flow substantially.
Stack
- React
- Node.js
- PostgreSQL
- Payment gateway integration
- Responsive PWA
“Members who had never used the internet for anything are booking their own holidays. The staff finally have time for the complex cases.”
Detailed client references are available under NDA on request.
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This engagement was delivered by our Mobile & Desktop Apps practice.